Business development is a broad term applied to the process of strengthening ties with existing clients as well as cultivating customers in other sectors of the consumer market.
The traditional barriers between sales, marketing, customer care, operations, and management are often crossed in order to promote this process of expansion on more than one level.
This means that a specialist in the field must exhibit a degree of competence in many different areas in order to identify and capitalize on growth opportunities.
«The growth and development of people is the highest calling of leadership.»
Harvey S. Firestone
One of the foundational aspects of business development is to assess the current
assets of the company as they relate to the maintenance and expansion of the business. To this end, a specialist will work closely with sales and marketing professionals to identify the degree of penetration already enjoyed by the company in various sectors of the consumer base.
At the same time, ExpresSolution will also work with customer care professionals to assess the feedback gathered from existing clients on the perception of the company and its products. This type of activity can often identify ways to refine current sales and marketing techniques in order to capture a wider share of consumers within sectors where the business already has a presence. At the same time, the addition of the data acquired through customer care contacts may help identify applications for the product line that are not promoted at present and could lead to capturing new markets if marketed properly.
Sales Tm. Systems Development
ExpresSolution created the Prospect to Profit Sales & Retention Training Systems for companies in business-to-business and business-to-consumer environments.
Prospect to Profit Sales Training Systems are consultative systems that are designed to offer sales teams
the following results:
Qualify prospects from the start
– Meet with real decision makers
– Leverage your referral base
– Manage sales teams with greater efficiency
– Negotiate higher profit margins
– Close more deals
The Prospect to Profit Sales Training Systems are created based on a three phase approach of:
– Sales System Development
– Sales Team Training
– Sales Performance Coaching
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